May 2010

  1. 12 May

    NEXT: Smaato veröffentlicht Metrics über den europäischen Mobile Advertising Markt

    Smaato Inc., der führende Spezialist für die globale Optimierung mobiler Werbung veröffentlichte im Rahmen der NEXT in Berlin seine April Metrics über die globalen und europäischen Fillrates und Klickraten im Mobile Advertising Markt. Die aktuellen Zahlen finden Sie hier.

  2. 12 May

    Asia-Pacific: Smaato predicts $1.5 B mobile advertising spend in 2010

    Today, Smaato Inc. (www.smaato.com), the leading mobile ad optimizer and mobile advertising company published a whitepaper, written by Nick Lane, Chief Analyst at MobileSquared, on the mobile advertising market in South-East-Asia. The whitepaper can be downloaded at www.smaato.com/whitepaper.

Smaato Inc.

Smaato Inc.
3 Lagoon Drive, Suite 170
Redwood Shores, CA 94065
Phone (USA): +1 (650) 286 11 98
Phone (Europe): +49 (40) 3480 9490

www.smaato.com
twitter:@smaato

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— PR Contact(s) —

Harald Neidhardt

CMO & Co-Founder

twitter: @hneidhardt


About Smaato Inc.

Smaato is a pioneering mobile advertising company that operates the mobile ad optimization platform called SOMA (Smaato Open Mobile Advertising) and partners with mobile publishers, developers, ad networks and operators.  More than 4,000 publishers have signed up with Smaato as a partner to monetize their content in 215+ countries and Smaato is managing 6 billion ad requests per month.

 

SOMA’s unique feature is the aggregation of 40+ leading ad networks globally to maximize mobile advertising ARPU. SOMA can be easily integrated with ad networks, ad inventory owners (publishers, developers and operators) and 3rd party ad technology providers.

 

Smaato is an active member of the Mobile Marketing Association, the dot.mobi Advisory Group and the German Digital Media Association BVDW. Smaato received a Top 100 Private Company Award by AlwaysOn Media (2009 & 2007) and was an Andrew Seybold Choice Awards finalist at CTIA 2008 for best Newcomer, among other awards.

 

Smaato Inc. is based in Redwood Shores, California. The privately held company was founded in 2005 by an experienced International management team. The European headquarters are in Hamburg, Germany and the Asia-Pacific presence of Smaato has been established in Singapore.

 


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